Covering marketing and advertising on all platforms - if it's promotion related, you'll find it here.

Political Election Marketing: Display Ads Are Finite In Battleground States

So apparently ad space is finite in video, etc for usage in election...

(probably because of restrictions in volume?)

having a secure website may be a ranking signal

According to two webmaster trends analysts, having an HTTPS site may slightly help rankings ....

Google Makes Changes to Images in Gmail

Google has made changes to the way they display images in Gmail. Images are now displayed in messages automatically.

Are You Ready For The 500+ New TLDs Being Released in 2014

Dr. Pete from good old Moz put up a great post about the 2014 Domain Gold Rush that is about to happen.



What is Google Adwords Display Select?

Google adwords has now realised a new type of adwords campaign called "Display Select".

Instagram Ads are Coming, Here is What They Will Look Like

Advertising is coming to Instagram. The popular photo sharing app showed off what they will look like. Honestly, it looks very similar to how parent company Facebook's ads look.

Brilliant example of storytelling...without even talking about the product

OK, gotta hand it ot the wonks at the agency LG hied for this campaign.  It's epic.

Facebook gives advertisers access to millions of stock photos free of charge

Facebook is offering advertisers that don't have thier own images a tantalizing carrot, choose from a library of milions of stock photos for no extra cost.

Is Google Panda Going Soft?

So, Google has claimed that the current Panda update is a "softening" of the general algorithm and is more "finely targeted".

This Student Project Could Kill Digital Ad Targeting

Sometimes I wonder how long it would take for large company to hire or buy out a newcomer?

confirmation from Matt Cutts: disavows can help penguin

Just quoted in a tweet, Matt Cutts confirmed that disavows will help penguin saying "disavows can help for Penguin."

What are your Thoughts on Inbound Marketing? Is this Just a Buzz Word?

What is the difference between Inbound Marketing and Content Marketing? I'm hearing a lot of things about Inbound Marketing recently. Is this just a buzz word?

do the followers of 'inbound marketing' often do the opposite of what they preach ? ... this are article does a great job of calling out a bunch of the inbound marketing hype..

Yahoo Shutting Down Email Classic: Compulsory subjection to ad targeting through email scanning with new version

I realize that Google already does this w/its adwords in scanning Gmail content - but this move by Yahoo seems so overtly user-hostile...and Brave New World icky:

Tools to Enhance a Pinterest Account

I was playing with Pinterest when it first came out, but I got bored of it.

Google Penguin Top Losers via @Searchmetrics

While everyone is busy checking stats and making theories today..

How Google created zero-sum marketing

Ok, I won't steal Ian's title that is supposed to drive many people to his article :)

Adobe move to Subscription Model

How Google Ranks Google Plus Profiles

Since Google changed the URL and PR flow within Google Plus, there has been lots of rumor on how Google must have killed PR and started from his

Hedging Bets: Affiliates and the Unregulated Markets

Rachel Hirsch writes about the opportunities for affiliate marketers in profitable, but risky areas like online trading.