Social marketing shortcut - Open source community

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via techcrunch:

Consumating ( the worst men to women ratio community online ...)

will release all of its code:

Ben Brown, co-founder of CNET-owned Consumating, just announced that they will be releasing “every single line of code” for Consumating within the next month.

Consumating is a dating and social networking website for “geeks” that CNET acquired back in December 2005.