Submitted by JasonD on Thu, 2013-01-10 04:06
There are some, however, who in any industry would bring it into disrepute. They find easy prey in smaller businesses looking for help to increase visibility precisely because of that lack of industry body, lack of accreditation and obfuscation that is often present in SEO. They take tens of thousands of dollars or pounds off companies to do nothing at all for them, producing reports that merely reflect what has happened naturally, eventually disappearing with all cash.
While not disagreeing with Judith's opinion there are some very strong arguments against her view. Herding greased cats is probably easier to accomplish as many previous attempts have shown. That isn't to say it isn't possible in the future though.
- What do you think?
- Is Judith right?
- Should you be licensed and regulated to provide SEO services?
- Who should licence?
- Who should regulate?
- How should this be enforced?