Adwords Site Targeting out of Beta

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Lots of people are reporting that Google Adwords Site Targeting is now out of Beta (funny how the money making ones always come out sooner eh?). Aaron says it provides great data...

I can't help thinking that this new introduction means that essentially, you need never do a deal direct with a site again... (and i think we spoke about that some time back..)

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I can't help thinking that

I can't help thinking that this new introduction means that essentially, you need never do a deal direct with a site again

I believe as a publisher you can opt out if you do not want to have AdSense site targeted ads to compete with internal ad sales.

As a publisher...

...well, we haven't received any information at all as yet. Still quite in the dark as to how it's supposed to work from this end. Still many questions: Opt in, out? How do you know a site has been targeted? Can you reject certain advertisers? Payout, since it isn't per click, is it straight percentage?

I'm sure other folks can add more Qs.

there has been a competitive

there has been a competitive ad filter for a long time. I just looked through the AdSense site and did not see anything about the site targeted ads. hmm

the site targeted text ads look bud ugly, almost as if they didn't expect anyone to use them, or maybe they are trying to figure out what text layouts get the best CTR

Does anyone know how a

Does anyone know how a publisher can turn this feature off? I tried to find it, but can't....

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