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Yahoo taking to the skies with Boeing
Source Title:
Yahoo & Boeing team up for in-flight service
Yahoo & Boeing team up for in-flight service
Story Text:
Search company Yahoo and Connexion by Boeing will announce on Wednesday a multiyear distribution agreement under which Yahoo's search engine will be used on Boeing's in-flight Internet service. Connexion by Boeing provides wireless high-speed Internet services to passengers using their laptops on more than 100 routes daily worldwide. Yahoo will power the Web search beginning later this year.
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powerful combination
When you think about it. Airlines in the US nowadays have access to *everything* about their customers, under the guise of security. Sit in the assigned seat, and surf away as Yahoo! tracks your interests, actions, and ties it all together as "personalization".