Give Bing a chance?
Bing is profitable at last - at least for Microsoft. Does that mean SEOs should give it another chance?
Microsoft's initiatives to increase Bing usage with Windows 10 seem to be succeeding. Ad revenue grew 29% along with Windows 10 usage, according to a statement in SEL The US market share according to comScore stands at 20.7%.
Some folks over on SEO Chat are talking about increasing their investments in Bing.
One of the mods states the rough estimates for their site like this: "Bing...converts a whole 2% higher AND has increased by 0.7% compared to last year. Google has actually decreased in conversion by 1.2%."
Another mod has some impressive numbers to share as well: "...checked with a couple of contacts now and apparently Windows 10 now has over 116 million users with Bing now gaining 35%+ of search and rising as of today."
Sounds promising!
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