Audio: YPN Talks Publisher Control, the Future & RSS Ads

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Source Title:
Yahoo Publisher Network (On Location)
Story Text:

Chris Pirillo was certainly a busy little bee at the recent SES San Jose, he managed to catch up with Yahoo's Will Johnson, the chappie in charge of YPN and it's a pretty good interview.

Will talks about the future of YPN, the coming RSS ads, and puts a heavy emphasis on customer support, and publisher control when asked to compare the beta'd product against main rival Adsense.

By the way, Jen spotted the first few YPN RSS ads just today...