MSN Proprietary Tag - ODP Snippet Suppresser

26 comments

From MSN Search Blog - Opting Out of Open Directory Listings for Webmasters

Just to give some background, the Open Directory Project at dmoz.org is a repository of millions of human-edited descriptions. Even though these human-edited descriptions provide a lot of value, with human editing may come human error, bias, descriptions getting outdated, or the editor’s text may simply not suit the webmasters who want to be represented in their own way.

Bias be gone:

So what we did was introduce a new option at the page level - a robots meta tag – that tells the MSN search bot not to use the DMOZ site snippet. This is something that only can be done at Web page level, by a webmaster, and is not done as part of the robot.txt file.

The 'Google should follow suit' petition starts here?

Comments

Ooooh, I love it. Of

Ooooh, I love it. Of course, MSN *could* just drop using DMOZ snippets ... but this will do, too.

I think this is great...

But what do you think the odds are of Google adopting a MSN idea?

Also, I would like to see Yahoo! adopt a similar tag to opt out of using the Yahoo! Directory title and snippet.

martin

Good one

Good one by MSN. I don't personally have problems with my snippets in Dmoz, but I know their comment about 'bias' is bang on. This allows the end recipient of a dmoz listing to determine on their own whether or not there has been bias in their listing, and disregard it in terms in the serps.

Ditto what Martin and wheel

Ditto what Martin and wheel said. I'm not usually "for" non-standard tags, but this one is helpful.

Golden Opportunity to Upstage

If I were the new Google Webmaster Evangelist or whatever Adam Lasnik's job title is I'd get somebody to jump all over this one ...

"While we at Google come up with some some great innovate products to help make the internet a better place, we also realize that others can come up with great ideas as well. That's why we are fully supporting the new NOODP meta tag that was proposed by MSN. Our crawl team will work towards adding these changes which will go live in the next couple of months."

Will Google penalize the use of this?

It's non-standard and was initiated by their competition - looks like an opportunity for Google to tell webmasters they have to choose who to be friends with.

It's non-standard and was

It's non-standard and was initiated by their competition - looks like an opportunity for Google to tell webmasters they have to choose who to be friends with.

A penalisation for that ? No way in hell. And no one has tested it yet, to see that this really works, so we'll see about that.

But that's just me.

I don't think this meta data in technically non-standard

W3C's definition of usage:

http://www.w3.org/MarkUp/html-spec/html-spec_5.html#SEC5.2.5

The META element is an extensible container for use in identifying specialized document meta-information.

Seems to me, this is "specialized data".

martin

It's Broken!

I believe Google just has to stop showing these things and getting people all fired up even if they still rely on human edited trust. In sitemaps they have to either explain PR distribution or hide is from the end user, it is not good business getting people all riled up.

In another note Threadwatch is broken:

If you visit threadwatch and click a post, then login to the right you do not see a comment area within that post.

The only way to get the comment field to show is by leaving Threadwatch and deleting cache data in Firefox, then return and do not go directly to a post before logging in.

It's so annoying I stopped posting in here and forgot about this place for awhile.

Please fix!

Thanks...

soo backwards

we've had a meta description tag forever. Seems to me we should be opting IN to using a nonstandard data source rather than the data on page not opting OUT.

sigh - backwards as it may be at least we have an option. Google? Yahoo? you payin attention?

Yeah, its backwards, but

Yeah, its backwards, but I'll still take it.

I assume this is only needed

I assume this is only needed on the home page, unless anyone's ever seen a SERP with a site's ODP description on any page other than the default. I haven't.

Not broken

I use Firefox and haven't experienced the issue seobuzzbox reports. Works fine for me...

I use Firefox and haven't

I use Firefox and haven't experienced the issue seobuzzbox reports. Works fine for me...

Exactly. I visit Threadwatch from at least 3-4 PC's, desktop and mobile, each week. All Firefox. No issues.

Either way, if it were to be a problem, it's not Threadwatch's fault. It's Drupal's.

Confirmation

I've seen some goofy stuff when I login here sometimes with Firefox. Clicking around and attmepting to login from a couple of different spots fixes it so I've never bothered worrying about it.

Unfortunately for Aaron it wasn't enough of an annoyance to make me stop posting either.

Win 98

TW won't let me login with Win98 / Firefox - but use the IE tab plugin - which is mostly fine

seobuzzbox: I have a similar

seobuzzbox: I have a similar problem with FireFox on Linux, It appears that the non-logged in page is cached, if you browse to any other page on the site it correctly shows as being logged in.

CTRL-R'ing the page you logged in on a few times seems to fix it/get around it without leaving TW.

It's kinda broken?

If it is broken I will find it! :-0

But I do agree, shouldn't avoid places that have errors, you just got to remember how to login to post that's all.

From a usability standpoint you will lose users because most humans can not figure out how to get in to comment. People pass off these things often, it might be smart business to resolve?

seobuzzbox, remember who the

seobuzzbox, remember who the general "populace" around here is --- generally not computer-unsavvy people.

Backwards is right

Oilman hit the nail on the head.

If the meta description is already in the page why doesn't MS just use it?

Besides, wouldn't it be easier to implement in robots.txt instead of making people alter hundreds or thousands of webpages?

IMO this approach is a massive index and update issue, but I sure wish Yahoo had anything remotely similar as they seem to have no ryhme or reason when they use their directory listed vs. what's in the page.

If the meta description is

If the meta description is already in the page why doesn't MS just use it?

Because some SPAM with that description ?

How

Quote:
Besides, wouldn't it be easier to implement in robots.txt instead of making people alter hundreds or thousands of webpages?

How could you do something like that in robots.txt?

How could you do something

How could you do something like that in robots.txt?

Just a simple tag, like dissallow is.

They could've just parsed the robots.txt tag, and if they found a :

Msnbot: noodp

they would've not used the description from DMOZ.

I think that's what Todd was reffering to.

as qwerty said above

I assume this is only needed on the home page, unless anyone's ever seen a SERP with a site's ODP description on any page other than the default. I haven't.

So you would only have to add the tag to one page per site.

I agree that it would be nice to not have to do this, but since the SE does use the DMOZ info, at least we can now counter that. I really want something like this for Yahoo! and Google.

martin

Effect On Rankings?

Just bringing this one back up again in the light of this post at WMW.

I implemented this tag about a week ago and since then have noticed an immediate drop in rankings for my 3 biggest 2 word phrases. No other homepage changes were made... coincidence?

YO. I too have noticed

YO. I too have noticed dramatic decreases in rankings with one of my websites, since I wrote that damn MSN tag.

Hmm.. *going to remove that damn tag*.

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