The threadlink above just came in via scoble and details a new twist to podcasting, where people can share audio via RSS and create anything from radio like shows to interviews and more.

Here's the coup on a WikiCast: People phone into a designated number, and their messages are recorded and distributed/posted as part of a podcast - i think...

Anyway, maybe a flash in the pan but Im thinking there could be all kinds of ways for companies to use this...