Q & A with Bill Gates - Interesting Stuff on Tech & Search

Thread Title:
Bill Gates is coming to your living room, whether you like it or not.
Thread Description:

Big Billy G has done a nice Q&A over at the CNet story threadlinked above, here are some of the hightlights:

On Convergence and Advertising:

Well, there's a lot of that going on. For us, the key convergence product is the Media Center PC, which is the idea of that single remote control giving you the best TV experience, music and photos but also the full power of the PC, and we've got lots of partners who keep signing on to Media Center and doing neat things.

even for people watching the same show, you can insert just in a perfect way an ad targeted to that individual.

And the value of targeted advertising is really twofold. First, it means that the person is less likely to want to skip the ad, and second of all, it means the chance that they'll actually do something--buy something.

On Blogging:

actually I think the biggest blogging statistic I know, which really blew me away, is that we've got close to a million people setting up blogs with the Spaces capability that's connected up to Messenger.

I've toyed with doing one myself, but I don't want to be one of those people who start and then don't finish it, and again I'm thinking maybe I could do one a month or one every six weeks--something like that. I'd kind of like to, but I've got to be sure I can keep going for at least a year to make it worth doing.

On the iPod

And in the same way that Macintosh helped get people exposed to the graphical user interface, the iPod is doing a great job getting people to think about digital music.

In the long run, there will be a lot of people making digital music players, and we think that there will be a very different market share with dozens and dozens of companies. And other than Apple, all those player makers are signing up to work inside the Windows PlaysForSure ecosystem.

On Browsers:

We need to keep IE the best. We need to innovate in IE, do more add-ons, do improvements. We have some very exciting plans there. Some percentage of users are going to try Firefox and IE side by side, and use the one that's best.

So no big problem; it's not that people have stopped using IE, it's just we've got lots of good ideas that can match and move ahead.

On Search and Google:

We've been in the search business even before Google was around. The commitment we made is to build unique search technology across the board. And if you look at the Microsoft Research things that we've had breakthroughs in--natural language, document analysis, personalization, image analysis, language translation--our research agenda will allow us to take today's search from ourselves and Google, and make what we have today look like a joke.

we want to compete on the desktop because that's a key innovation area for Windows. We want to compete in the cloud because we think the competition between ourselves and Google and Yahoo will improve things.

So most of the results people get back today are irrelevant results. Deep analysis can take us much further, and that's why we're investing a lot, and you'll see us more very rapidly.

I've skipped a ton of stuff so do check out the full article, it's a great read. Also see what Gary Price had to say on the subject of Search.