Exceptional post with screenshots. Why you should read this:

Over in the EU, Google has been battling an antitrust case for a while now.

Eric Enge, Mark Traphagen, and Gary Illyes had a hangout recently.

Which ecommerce platform you use can make a huge difference in traffic and sales.

The Knowledge Graph is sometimes hilariously inaccurate, but this latest update might help fix that.

Ever wondered where the line is between a disgruntled, fake review and cold, hard, libel?

Well, did anyone see that coming!

https://www.webmasterworld.com/google/4789368.htm

Is the hot seat there for Matt Cutts' return?

A lot of posts that I read on the 'Net lately are about how switching from HTTP to HTTPS leads to lost rankings and disaster. It doesn't have to be that way though.

Many search engines have already made efforts to devalue websites that are not mobile friendly. Now up to bat is Russian search engine, Yandex.

Google's local algorithm is still vulnerable to hacking by fake locksmith companies, according to a story in Search Engine Land.

Google's Webmaster Guidelines page is where pretty much all SEOs should go to get their start. And even after starting, it's a great place to reference.

Saw this being discussed on Inbound.org: 

Both Google and Apple tried to have the $1 billion figure hidden from the public when it came to light in court documents for a case between Oracle and Google. Journalists got to it first though.

Various methods of finding brand mentions, who to target and an example pitch to turn mentions into a link. 

We recently analyzed 1 million Google search results to answer the question:

Which factors correlate with first page search engine rankings?

Ever since it was announced that Panda is now "core," there's been a huge amount of misinformation and confusion about what that means.

"Bloomberg reports that Google is now "at its smallest share of the US web search market since at least 2008"—and more significantly, "the highest share for Yahoo since 2009." reported by Business

With Google's new algorithm update, everyone wants to know who the winners and losers were - but reports can't always be trusted.

The big core algo update might have had something to do with how brand keywords impact sites that are not the brand.

Google made a core algorithm update over the weekend that caused SEOs to lose their minds.