The business of Search covers a wide area: web search, mobile search, video search etc - you'll find that and all the techniques, and intricacies associated with it here.

Link building REALLY ain't easy. (a follow-up)

Google Portugal has said - "do not buy, sell, exchange, or ask for links."

Link building ain't easy

What links are good ones is easy for most people to see, but how to get them is harder - especially if you only see black or white.

Yahoo is Testing Google's Search Results

After Yahoo's renegotiation with Microsoft in April, they've got a free hand to experiment with Google vs Bing search results.

AOL defaults to Bing, ditches Google after 13 years

Yesterday, Microsoft announced that Bing w

Treat Your Schema With Care

Since the Quality Update, some sites are reporting that they were hit with structured data penalties.

Panda update is coming, but do we want it, or not?

There's an interesting thread on WebmasterWorld about whether we want a Panda refresh, or not.

So HOW Exactly Is Google Using Click-Through Data?

Rand Fishkin was messing with click-through data again a few days ago

Moz: Can You Rank in Google Without Links? New Data Says Slim Chance

Saw this thanks to Kristi Hines: Moz backlinks Google Study >> https://moz.com/blog/backlinks-google-study

Google updates may not be all they seem

There's talk of a Google update going on right now, but my old pal Dixon Jones has pointed out that an update may not be what it first seems.

Google buddies up with Twitter while still working on "faster" refreshes

"Why haven't I seen any progress" is a question many clients have for their SEOs when they're waiting for a Penguin or Panda refresh and it's can be difficult to answer with no algorithm update sch

Good discussion in this older post: Google is heading in the wrong direction – I decided not to follow

Crushed by Google: Detailed Interview Bill Hartzer did with Ira Zoot, owner of TicketStub

Google should stop thinking only about the large cor

Google Phantom 2

I actually love how Lauren's intro here:

The Fallout From MobileGeddon: What’s the Impact on Your Business?

"Two weeks after MobileGeddon, everyone from Moz to 

Study shows 27% of queries are questions, Google immediately capitalizes

Blue Nile Research just published a study that showed 27% of search engine queries use question formats ("how," what," "which," "why"

Emoji Icons in Google SERPs? Really?

I feel like in the old good days when the big thing was putting stars and other special characters and symbols in the title tag to umm

Cheering for Bing!

The news broke today that Bing has reached the 20% search market share milestone today!

Preparing for the “Mopocalypse” – Google’s Mobile-Friendly Update April 21st

"Is your business prepared for the coming “Mopocalypse”? If not, what does that mean for you and your website?

Great Links Won’t Un-Trip Penguin Penalty. Fix or Abandon?

"In simple terms, if you have a penalty, from what I’ve seen, you have to “fix th

Google Confirms Panda and Penguin Do NOT Update in Real Time

Despite some speculation in the industry that perhaps Panda and Penguin were updating in real-time, John Mueller confirmed that these are still pretty much manual refreshes on Google's end.