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Is there a Google update happening?
Apparently, a number of third party sources are claiming there there is some shuffling of rankings in Google:
http://www.thesempost.com/huge-changes-google-search-results-heres-know-changes-panda-penguin/
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Barry Schwartz on
Barry Schwartz on SERoundtable.com just recently posted an article with his impressions of the change: https://www.seroundtable.com/google-ecommerce-update-19832.html. It seems like it has affected branded searches and misspellings. The "austin mini" search example used in your article seems like it could support the theory.
Shelly Johnson on
Shelly Johnson on resource9.com.
Yes. there is some shuffling going on regarding the Google update for rankings. But at present some Google's eCommerce update is on the roll.
https://www.seroundtable.com/google-ecommerce-update-19832.html